Social Media is Not About You... It's About Your Customers!
One of the greatest turnoffs for potential clients who come across your business on social media is the confusion as to whether you are a real business or someone just selling something in their spare time. In as much as you want your friends to see what baby jake did with his dinner last night or what you got up to on your last trip to Marrakech; if you are not the face of your brand, it will be very difficult for buyers to take you seriously! It is very simple to keep your business updates and personal updates on separate pages, when you start to confuse them, you start to confuse and possibly loose potential business!